Planning Your Home for Health and Comfort
M. SELISMAN £*- SONS
35 Pratt Street Meriden, Conn.
Phone 5-5741 or 5-5742
The Heart of Your Home
Wherever you live, you are not far from a retailer
who displays the Mark of Merit. Watch for this
sign, for it is your guide to lasting satisfaction in
heating and plumbing for your home.
The Mark of Merit on a heating or plumbing
product means that here is a product manufac-
tured by American-Standard, the most famous name
in the heating and plumbing field. It is your assur-
ance of superior quality, matchless beauty and
The Mark of Merit in the window or in the sales-
room of a heating or plumbing retailer tells you
that here you can get American-Standard products.
It also tells you that here is a retailer who has the
experience and training to help you select the
equipment best suited to your needs, and to install
and service it for you.
So look for the Mark of Merit. You'll be glad ever
afterward that you did.
Copyright 1950 Amefiean Radiator & Standard Sanitary Corporation
WHETHER you're planning to build, buy or modernize a
home, there are many features you have decided you want
your home to have. But no matter what your individual taste in
the matter of design, layout and furnishings, you take it for
granted that you will be healthy and comfortable in your new
home. Actually, how healthy and how comfortable you are to
be depends to a great extent upon the heating and plumbing
equipment you select.
For heating and plumbing are the real heart of your home. The
warmth and sanitation they provide are of unequalled impor-
tance to your welfare. They will be in more constant use, relied
on more heavily, than any other equipment in your home. And
if you haven't paid particular attention to developments in
these two fields recently, you'll be amazed by the many benefits
you can get without budget strain.
This book has been prepared to acquaint you with the heating
and plumbing products manufactured by American-Standard
— and to show you how these products can add to the health,
comfort and convenience of your home.
AMERICAN RADIATOR & STANDARD SANITARY CORPORATION
6 Popular Colors
Bathroom and kitchen decoration offers a host of
exciting possibilities when you can select fixtures
of gleaming white or the six beautiful colors shown
here. Carefully selected by American-Standard
color experts, these six colors are universally
popular. And their beauty is matched by their
flexibility. They harmonize mth a wide variety of
other shades and colors. They work equally well as
the dominant color interest in the room or as a
American-Standard colors are true and perma-
nent. They will not fade nor dull from wear, age
or repeated cleaning. All six colors and white are
sparkling, shining and glossy. (T'ang Red is avail-
able in vitreous china plumbing fixtures only.)
Plumbing Fixtures of Distinctive Beauty
Beaut)s comfort and health in your home are all served by
American-Standard Plumbing Fixtures. Modern design, superior
materials and expert workmanship combine to produce fixtures
lovely to look at, convenient to use and faultless in performance.
American-Standard Plumbing Fixtures are made of genuine vit-
reous china or enameled cast iron. Both types are the best of their
kind. The vitreous china is of the highest quality, experUy glazed,
impervious to soiling and resistant to chipping, cracking, or
crazing. Cast iron fixtures are made of one solid piece of cast iron
with a heavy enamel coating fused for extreme durability.
Ivoire de Medici
CIdir de Lunc Blue
^i$ 0\i ^.*
This most modern of baths is truly a treasure of
beauty, convenience and comfort. Those two
roomy corner seats alone make the Neo-Angle a
favorite. For everything from bathing children to
taking foot baths, from entering safely to sitting
showers, the corner seats are a key feature. The
low 16" sides add to the grace of the Neo-Angle
and provide safely in entering and leaving. The
wide, flat bottom of the tub is comfortable, easy
to clean and safe for standing showers.
The Neo-Angle is roomy, too. You get more bath-
ing area in the Neo-Angle than in a conventional
five-foot tub. But the unique diagonal line on which
the bathing area is placed reduces the total length
of the unit, making the Neo-Angle adaptable to a
large variety of bathroom designs.
Your Neo-Angle will be an eye-catcher. The clean
simple lines, the graceful proportions and the deep
lustrous finish all add up to beauty which thrills
every time you see it. Rugged cast iron coated
with acid-resisting enamel gives years and years
of just-like-new appearance and service.
Recess Style Especially fine for inveterate shower fans because it can
be so easily closed off, the Recess Neo-Angle can be installed in a recess
opening off any wall in the bathroom. It is 48" wide, 49^/^" front to back.
Interior dimensions are the same as for the Corner Neo-Angle. Water sup-
ply and drain can be on either right or left hand side.
Roomier appearance is given any bathroom by the
Neo-Angle Bath, efficient user of floor space.
That's the Roxbury Lavatory and Master One-
Piece Water Closet.
Corner Style a real space-saver, the corner Neo-Angle fits into any
corner of the bathroom. Water supply and drain can be on either right or
left side, as desired. It requires 49^/2" along each wall, measures 59^^"
from corner of walls to center of exposed corner on Neo-Angle. Overall
height is 16", inside depth at outlet is 15".
; \ ■'
MASTER PEMBROKE BATH
The Master Pembroke makes bathing a greater
jjleasure than ever because it's designed for your
comfort and convenience. The spacious bathing
area lets you stretch out and relax and the wide,
flat bottom is as comfortable for tub baths as it is
safe for showers. Low sides make entering and
leaving easy, and die smootli, wide rim provides
a handy seat. All features add up to bathing
And the Master Pembroke is just as nice to your
bathroom as it is to you. Gracefully proportioned
with smooth, clean lines, it has a distinctive appear-
ance that increases tlie attractiveness of every bath-
room. Smartly styled in white or color, it harmo-
nizes with any room design and decorating scheme
Master Pembroke Baths are made of durable cast
iron covered with a heavy coating of acid-resisting
or regular enamel. Their smooth, deep beauty is
permanently lustrous. They are available in sev-
eral styles and sizes to meet every need.
Corner Style has tlie exposed corner squared for beauty and safety. The
pleasing proportions of the Master Femljroke make it an outstandingly at-
tractive bath for small, medium or large bathrooms. Tlie Master Pembroke
is available in models for installation in either right or left corners. Corner
style Master Pembroke is 16" high, 30%" wide and 414, 5 or 5^/^ feet long.
Recess Style features a convenient, comfortable rim seat. The extended
center portion of tiie outer rim which provides this seat also makes recess
installation outstandingly attractive, as in the room scene at the left. The
Recess Master Pembroke is 16" high, 30%" wide at the ends, 32%" wide
at the center, and is available in 4V2, 5 or 5y2 foot lengths. Water supply
and drain can be at either right or left.
Recessed installation of the Master Pembroke does
more than add beauty. It dears the way for free
movement, ample storage. Comrade Lavatory,
Compact Water Closet.
Outstanding in both beaut)' and convenience, the
new Dresslyn Lavatory-Dressing Table will high-
light any bathroom. It's a complete, ready-built
unit with all the distinction of a custom-made in-
stallation. And it provides the combined conveni-
ence of lavatory, storage cabinet and dressing
The spacious drawers and compartinents offer
plentiful, easily accessible storage for toilet arti-
cles, linens and cleaning materials. Smooth, water-
proof cabinet tops on eitlier side of the lavatory
are ultra-convenient. And the extra-deep lavatory
is fine for washing, shaving and light laundry.
The Dresslyn lavatory is genuine vitreous china,
won't craze, chip or crack. It's made in American-
Standard colors and white, in two sizes — 20" x 18"
and 24" x 18". You can get tlie lavatory separately
for use in custom-built installations if you desire.
Dressing Table cabinets are smartly styled, beau-
tifully finished and sturdily constructed. The cabi-
nets are built of wood, tlie drawers of aluminum.
Tops are plastic with a textured appearance and
are resistant to stains, burns and abrasions.
Kneehole Style Offerinj^ all the cimvenience of a (iressing table, the
kneeliole style is perfect for powder room installation. It's 16" front to
back (with tlie mil rim of the lavatory extending an additional 2" in front)
and either SSV^" or 6214" long, depending on the size lavatory you choose.
Kneehole can be on either )i"ht or left side.
Cabinet Style Easily installed in bathrooms as small as 5 by 7 feet,
the cabinet style has exactly the same dimensions as the kneehole styles.
Both styles are made in five color combinations — bhie cabinet with beige
linen top, gray cabinet with gray linen top, green cabinet with beige tweed
top, peach cabinet with gray mother-of-pearl top and white cabinet with
bhmd wood top. Lavatory can be in any of the American-Standard colors
you cho<jse. so you get a choice of 31 harmonious color combinations.
Triple use of the same space by the Dresslyn —
Lavatory, dressing table, storage cabinet — makes
any bathroom tops in convenience and comfort.
Master Pembroke Bath, Compact footer Closet.
In many styles and sizes
"Lavatory by American-Standard" is just a short way of
saying "Here's the best in lavatories." For the many styles
and sizes of lavatories made by American-Standard are tops
in beauty, convenience and durability. Pictured on these
pages are a few of the more popular lavatory models in the
American-Standard line. You're bound to find the" one
which meets your individual requirements of size, and
American-Standard lavatories are made either of genuine
vitreous china or enameled cast iron. Either type is an out-
standing value. The genuine vitreous china is of the highest
possible quality. Shiny and lustrous, it won't stain, crack
or craze. Its color is permanent, can't be faded or dulled
by constant use. Genuine vitreous china lavatories are avail-
able in white and all six American-Standard colors.
Enameled cast iron lavatories are sturdy, rigid one-piece
castings of enduring cast iron, smoothly coated with either
regular or acid-resisting enamel. They are made in aU colors
except T'ang Red.
While most lavatories shown here have non-tarnishing
Chromard legs and towel bars, they are available without
towel bars. And most of them can be purchased without
legs. All other exposed fittings are of the same durable,
easy-to-clean Chromard. Most lavatories can be equipped
with Spring-Flo Aerator if desired.
Genuine Vitreous China
22" X 18" or 26" x 22"
Genuine Vitreous China
20" X 18" or 24" x 20"
Genuine Vitreous China
18" x 14", 20" x 14"
or 26" x 14"
Genuine Vitreous China
20" X 18', 24" X 20"
27" X 22" or 36" x 22"
Enameled Cast Iron
20" x 18" or 22" X 19",
Enameled Cast Iron
24" X 20"
Madenta Dental Lavatory
Genuine Vitreous China
13" X 14"
Your bathroom will offer in-
creased sanitation with less
confusion when you have a
separate dental lavatory.
Available in colors and white.
ATTRACTIVE WATER CLOSETS
The thorough, dependable performance of American-Standard
Water Closets will be one of the biggest safeguards to health
in your home. The quiet action and distinctive appearance of
these water closets make them ideal for any badi or powder
room. They are made in all colors and white.
American-Standard Water Closets are genuine vitreous china,
truly vitrified fixtures which are impervious to soiling. The
smooth, hard glaze will not crack or craze. TTiey are carefully
manufactured to guarantee ample thickness throughout and
uniformity in waste channel size, two very important require-
ments of efficient sanitary operation.
Appearance matches performance in American-Standard
Water Closets. Graceful contours and perfect synmietry make
Center: ^^^^^ \
Reverse trap close-coupled
Siphon vortex close-coupled
FOR DEPENDABLE PERFORMANCE
these fixtures distinctive, and the gleaming finish harmonizes
with other fixtures and decorations. All exposed fittings are
shiny, easy to clean, non-tarnishing Chromard metal.
Famous Church seats are available for all American-Standard
Water Closets. Correctly proportioned for utmost comfort
and attractiveness, the seats are extremely durable and easily
cleaned. Their color matches the color of the water closet.
The Master One-Piece Water Closet pictured below is
the ultimate result of more than 60 years experience in
water closet manufacture. The quiet siphon vortex action
of the Master One-Piece assures complete sanitation.
Since tank and bowl are in one piece, the fixture is
completely free standing, with no wall support required.
A welcome and useful addition to
any bathroom, the Bidet offers the
utmost convenience and sanitation
for personal bathing. Supplied
with hot, cold or tempered water
and a convenient douche connec-
tion with volume control, the Bidet
is popular with many fastidious
people. Flushing action, similar to
that of water closets, further adds
to its utility. It is 14" wide, 251/2"
long and 15" high. All exposed
metal is non-tarnishing Chromard.
Bidets are made of genuine
vitreous china in all American-
Standard colors and white.
3 Distinctive Trim Styles
For bath and lavatory, American-Standard has created three out-
standing attractive trim styles. Each of the three is available with
baths and lavatories, or separately for replacement use.
Waldorf Trim is ultra modem, featuring an unusual interpretation of
the hexagonal motif. The combination of straight and curved hnes
provides a streamlined effect of wide appeal. See top above.
Colonial Trim offers a masterful rendition of the Early American
Style. The smooth, curved lines and simple design of Colonial tittings
keep them permanently in good taste. See center above.
Standard Trim is a moderatelv priced style of universal appeal. Grace-
fully proportioned and beautifully finished, this style features trim,
straight lines which harmonize with any decor. See bottom above.
Designed for superior performance and eye-catching
beauty, American-Standard fittings are the crowning glory
of any plumbing fixture. All exposed metal is finished in
Chromard, non-tarnishing, easy to clean, always sparkling.
And all metal, concealed or exposed, is of highest quality
to provide many years of trouble-free service. Workman-
ship too, is the finest, assuring ease of use and rugged
You can select your fittings from a wide variety of attrac-
tive designs and styles. Those pictured here are only a few
of the many fittings in the American-Standard line. Your
plumbing retailer can show you the complete line.
The joy of a shower depends upon
the adequacy of the water delivery,
and these two American-Standard
shower heads make showering ex-
tremely pleasant. Both Boyd and
Victor shower heads are easily ad-
justed for fine or coarse spray and
are equipped with ball joints for
easy direction of water stream. An
outstanding feature of both of
these shower heads is the true
water economy they afford, giving
an invigorating sliower with less
water than conventional shower
heads use. Both can be easily
cleaned to assure continuing satis-
faction in operation.
Splashing is eliminated and suds
are created faster when your fau-
cet is equipped with the Spring-
Flo Aerator. For tliis little device
mixes air with the water to create a
soft, foamy effect which increases
cleansing qualities. The Spring-
Flo is offered with most American-
Standard lavatory and sink fit-
tings. It is easily taken apart when-
ever cleaning is necessarv.
The wear which in time causes any
faucet to leak almost invariably
occurs in the washer and the
threads which engage the stem.
In Re-nu fittings, both the washer
seat and threads are contained in
an easily removable barrel instead
of being an intergral part of the
faucet. When repair is needed this
barrel is easily replaced.
Crumb Cup Strainer
Your sink will have greater useful-
ness — and you can keep it clean
easier — when it has an American-
Standard Crumb Cup Strainer. Fit-
ting neatly in the drain opening,
this strainer can be raised slightly
to let water drain out while retain-
ing all clogging sediment.
SINK FITTING DELUXE
Any sink takes on new beauty and added convenience when it is
equipped with this new American-Standard Sink Fitting. Smartly
styled in a graceful streamlined design, the fitting is finished in
non-tarnishing Chromard. The spout swings smoothly from side
to side. Conveniently shaped handles turn easily for convenient
regulation of water stream or complete shutoff. Soap dish is
handily located beneath spout, easy to reach, away from water
stream. Thumb-controlled auto-spray unit reaches easily over
entire sink area for quick, thorough rinsing. Furnished with or
without Spring-Flo Aerator, as desired.
ROYAL HOSTESS SINKS
Perfect work center for your new kitchen is
the Royal Hostess Sink — beautiful and very,
very practical. Every feature that means
extra convenience, added beauty and greater
durability is built into the Royal Hostess.
Made of rigid cast iron in one solid casting
and smoothly and thickly covered with
gleaming acid-resisting enamel in white or
color, these sinks are a permanent investment
in kitchen pleasure. They're 36" high, same
as your range and base cabinets. The deep
compartment and raised back keep water
where it should be, protect your walls from
Royal Hostess Sinks are 36" high and 25"
wide. They are made in 42, 54, 60 and 72
inch lengtlis. You can choose from single or
double compartment models, with or without
drain boards on either or both sides, to suit
your exact needs.
Fewer steps and less time for kitchen operations
with the Royal Hostess Sink because it's adaptable
to installation in any key location.
The Sink Cabinet You've Always Wanted
Designed and built for American-Standard Hostess Sinks, these beautifid
cabinets are outstanding in usefulness and durability. They are made in 3
styles and 11 models to fit any Hostess Sink you select. In combination
with custom-made tops, these cabinets are ideal for Custom-Line and Flat
Rim sinks by American-Standard.
American-Standard sink cabinets are made of heavy steel, with smooth
welded seams. The doors and drawer fronts are insulated to deaden sound.
Inside and out the cabinet is Bonderized, then finished with two coats of
enamel and baked. Concealed hand grips, straight lines and graceful pro-
portions give the cabinets a streamlined appearance that highlights any
kitchen and harmonizes with any wall or side cabinet design.
UTILITY HOSTESS SINKS
For smaller kitchens where every inch of floor space counts.
Utility Hostess Sinks deliver all benefits of the Royal Hostess.
Chief difference between the two is the width, the Utility
Hostess being a full 3" narrower. It measures 22" from front
to back. The same sturdy construction, beautiful finish and
attractive fitting that characterize the Royal Hostess are found
in Utility Hostess Sinks.
Utility Hostess Sinks are made in single and double compart-
ment styles. Single compartment models can be equipped with
one or two drainboards. Single drainboards may be on either
side. Double compartment models have no drainboards. These
sinks are all 36" high, 22" wide and are available in lengths
of 42, 54, or 60 inches. You can choose from white or color.
Utility Hostess Sinks fit the Sink Cabinet described on the
More free floor area with no lessening of beauty
or convenience is the gift of a Utility Hostess Sink
to any kitchen arrangement.
AMERiCAN-c$tandai>d Sinks are Built to Last
Quality materials plus superior workmanship are two
of the reasons for the long service American-Standard
sinks provide. The cross section of one of these sinks
that yoii see above tells the story. For here you see the
single, solid piece of sturdy rigid cast iron that is
processed to provide a surface of superior strength to
which a tliick coating of acid-resisting enamel is fused.
Heat fixing protects the enamel coating from cracking,
chipping or peeling— and it can't be permanently
stained by fruit or vegetable acids, alcohol or other
liquids. You can be sure of long life and lasting beauty
with an American-Standard sink.
For Perfect Kitchen Unit Assembly
For an attractive, watertight seal between a Hostess Sink
and adjacent counter top, use the American-Standard
Union Strip. This lustrous stainless steel device is in-
stalled very easily and quickly. And when properly
installed there's no cliance for dirt or moisture to seep
beneath. It's made in two sizes, one for Royal and Duplex
Sinks and one for Utilitv Hostess Sinks
rafil 2^;^ J;;^^^ SS*Sfe^ i
OIL FIRED BOILERS
Superior performance in oil fired systems depends in large
part upon coordination between boiler and burner. American-
Standard oil heating units provide this coordination in full-
est measure. The Arcoflame Oil Burner, with the famous
sunflower flame which extracts maximum heat from fuel, is
of proper size and design for each boiler. The special Heat-
Lib-0-Rator combustion chambers in American-Standard
boilers are designed and proportioned for utmost heat utiliza-
tion. Thus, boiler and burner work in complete coordination
to provide efficient, dependable, economical heating. Com-
pletely automatic in operation, American-Standard oil boilers
are for use in any type of radiant system.
All American-Standard oil fired boilers comply with A.S.M.E,
standards. Arcoflame Burners are listed by Underwriters'
Laboratories, Inc. and comply with Commercial Stand-
The Severn Smart appear-
ance combines with superior
performance to make the Sev-
ern an outstanding heating
unit for small to medium
homes. Careful engineering
and quality construction as-
sure completely dependable,
automatic heating at all times.
Safe, comfortable and free for action for children
and adults alike is the basement with the trim,
compact Arcoliner Boiler installed in an out-oj-
The Arcoliner Wet Base
For small homes, this low cost,
ultra-dependable boiler provides a
wealth of heating comfort. Wet
base construction — water com-
pletely surrounding combustion
chamber — makes the Arcoliner
ideal for first floor installation on
any type floor.
The Oakmont This superb
heating unit is a welcome addition
to any basement. Completely en-
closed in the new smart-looking,
easy-to-clean Forge Red jacket it
looks good in any surroundings.
Designed solely for oil firing, the
Oakmont offers tops in heating for
medium size homes.
COAL FIRED BOILERS
Thousands upon tliousands of satisfied home oivners who have
received heating comfort year after )'ear from American-
Standard Coal Fired Boilers attest to the excellent construc-
tion, efiicient performance and dependable service these boilers
offer. Expertly designed and carefully built, tliese boilers make
utmost use of the fuel consumed. Their durable cast iron con-
struction assures years of heating comfort.
American-Standard coal fired boilers are designed for either
hand or stoker firing. With stoker firing, tliey offer the benefits
of automatic heating. Either hand or stoker fired boilers can
be successfully used widi any hot water or steam heating
system. Forge Red jackets, combined Avith black doors, give
these boilers a distinctive appearance which enlivens any
basement where tliey are installed. All American-Standard coal
fired boilers comply with A.S.M.E. standards.
The Severn Here is a boiler of
completely modern design, inside
and out. Noted for its low fuel con-
sumption and easy care-taking, the
Severn is a true provider of heat-
ing comfort. The smart, stream-
lined jacket makes it an outstand-
ing hit in any installation. Stoker
fired models have special opening
which allow stoker to operate from
the front or either side of the boil-
er. Advanced engineering of the
Severn makes it readily adaptable
to mechanical firing with any fuel.
The Arcoliner Dry Base
A hand fired boiler for small
homes, the Arcoliner is a real
bargain in heating comfort. Re-
quiring only minimum care and
attention, it delivers heat quickly
and lowers fuel consumption by
proper combustion and lieat
transfer features. Smartly styled,
it occupies little floor space and
works equally well with hot
water or steam systems. It can be
converted to mechanical firing, if
Every man's delight is the efficient and convenient
heating center and workshop which can be fitted
in any basement boasting a Severn hand-fired
The ExbrOOk For larger homes and small buildings, the
Exbrook (not illustrated) delivers superior heating perform-
ance. For coal firing it is made in stoker fired models only. The
Exbrook is also available in oil fired models.
BASEBOARD PANELS FOR
Baseboard panels are the complete answer to de-
mands for heat transfer units which provide both
superior heating comfort and outstanding decora-
tive appeal. These panels, with dieir smart, trim
lines, are highly attractive. When recessed at floor
level in place of conventional wooden baseboards
and painted to match or harmonize witli walls or
woodwork, tliey add that final touch of beauty
which makes a room outstandingly distinctive.
And baseboard panels do a wonderful heating job.
Encircling the outside w^alls of the home they pro-
vide a blanket of warmth at ankle height — ^just the
spot where it's needed most to combat concentrated
cold air. The result is even warmth throughout
Type R Baseboard Radiant Panels are smooth, solid
surfaces which heat by radiation. Manufactured in one-
and two-foot lengths, tliey are installed with tiglit-fitting,
leakproof joints to provide a continuous heating surface.
They are carefully constructed of cast iron, one of the
most enduring metals. Most installations are increased in
attractiveness if thin moulding strips are used along top
and bottom edges. Shoivn at left.
RC Baseboard Radiant Panels offer both radiant
and convected heat. Equipped with graceful slotted open-
ings along the top edge, and with 1" high inlet opening at
bottom, RC Panels allow air to circulate freely around the
panel. Thus both the benefits of radiation and convection
are obtained. RC Panels are also made in one- and two-foot
lengths of enduring cast iron. Shoivn at right.
rooms, mth only slight variations in temperature
between floor and ceiling areas.
You have complete freedom of room decoration
when baseboard panels are used. There is nothing
to interfere with the graceful fall of drapes, noth-
ing to force off-balance furniture arrangement.
And, of course, the entire floor area is free.
Baseboard panels are adaptable to either forced
hot water or two-pipe steam heating systems. With-
out causing expensive installation costs or lower-
ing the efficiency of the heating system you can
use Baseboard Panels in combination with prop-
erly selected Radiators and Convectors.
Accessories Assure Attractive Installation
American-Standard Baseboard Panel installations are com-
pletely finished jobs. Special covers and enclosures for
projecting or inverted corners and valve enclosures make
the transition from one wall to another neat and attractive.
And for installations where heating needs do not require
Baseboard Panels along tiie entire length of a wall, special
Extension Panels can be used to obtain an uninterrupted
baseboard line from wall to wall. All accessories, like the
panels themselves, can be painted or decorated as desired
without afifecting heating efficiency.
Supreme heating comfort and
attractive appearance are twin
features of the highly popular
Sunrad. Providing a perfect
balance of radiant and con-
vected heat, the Sunrad meets
modern heating requirements
completely. Air circulates
through the Hue ways, while
ample face surfaces send out
Sun-like radiant warmth. The
result is the even, draft-free
comfort so much desired. The Sunrad can be installed completely
recessed in the wall, partially recessed or free standing. It works
equally well with any type of boiler.
Leaders in the field of
modern design tube ra-
diators, the Arco line of
cast iron radiators will
fulfill any heating need.
Sturdily constructed and
gracefully designed, slim
tube Arco radiators are
unobtrusive and effective
in all types of installa-
tion. Available in three,
four, five, or six tube
widths, they can be of the length required to provide proper
radiation. The rugged cast iron construction assures many years
of trouble-free service with any type of radiator heating system.
ARCO CAST IRON CON VECTORS
Completely concealed be-
hind distinctively beauti-
ful enclosures, Arco Cast
Iron Convectors provide
exceptional heating com-
fort economically and de-
pendably. Air enters the
enclosure at floor level,
passes up over the con-
vector where it is quickly
warmed, and leaves
through the grille at the
top of the enclosure. The durable cast iron fins are proportioned
and spaced for most effective lieat utilization. These convectors
can be installed fully or partially recessed or free standing.
NEW MULTIFIN CONVECTORS
The New Multifin Con-
vectors fulfill the need for
moderate cost convectors
which deliver an out-
standing heating job.
Made of non-ferrous fin
and tube construction,
New Multifin Convectors
are designed to heat up
quickly and transfer heat
to the circulating air with
top efficiency. They are manufactured in a large number of stock
sizes and special models can be ordered for unusual installations.
New Multifin Convectors can be used with any type of boiler and
are available for recessed or free standing installation.
HEATING CONTROLS AND ACCESSORIES FOR CAREFREE COMFORT
One of the biggest pleasures of the modern heating system is
the delivery of true heating comfort without care or attention.
This automatic operation is provided by a combination of
famous "Detroit" controls and accessories which dictate every
action of the heating system. All such functions as room tem-
perature control, fuel delivery, heat circulation and safe
operation in case of fuel or power failures are responsibly
performed by these accessories and controls. Listed on this
page are a few of the wide variety of "Detroit" products.
Precision made of finest materials, these products are your
assurance of dependable, accurate, safe operation of your heat-
ing system at all times.
"Timed Cycling" Thermostat This attractive
"Detroit" tliermost at performs a dependable, accu-
rate job of room temperature control. Its "Timed
Cycling" feature permits the thermostat to antic-
ipate the heating demands of the home. Thus
only enough heat is delivered to overcome the
home's heat loss, providing comfort with liigh
Special models of "Detroit" thermostats are avail-
able for providing manual or automatic night
turn-down, if desired.
Proper functioning of your convectors, radiators or baseboard
radiant panels requires perfect circulation of hot water or
steam. "Detroit" circulating and air venting valves provide
for this efficient circulation. They are available in styles and
sizes for any type or model radiator, convector or baseboard
radiant panel. Expertly designed and made of quality mate-
rials, they make any heating system better. Insist on their use
in your heating system.
The controls needed for automatic
operation of boilers are deter-
mined by the type of fuel which
the boiler uses. Dependable, high
quality "Detroit" controls are
available for all American-Stand-
ard boilers, whatever the fuel.
The combination of "Detroit" con-
trols and an American-Standard
boiler is complete assurance of
long, accurate, efficient perform-
"Bi-Flex" Gas Valve provides
automatic control of gas supply to
burner on demand of room thermo-
"Detroit" Stack Control ofEers
complete safety operation of oil
Relay Transformer enables low-
voltage room thermostat to operate
circulator in forced hot water
Winter Comfort with Warm Air Heating
Warm Air Heating has become increasingly popular in recent years because of
the high degree of flexibility offered, the moderate installation cost involved,
and the aid to home ventilation provided. Constant, gentle circulation of warm
air makes a home pleasantly fresh and comfortable. Warm air heating equip-
ment is easily controlled. It produces heat quickly and is highly responsive to
changes in heat demand. When desired, heat can be shut off completely from
certain rooms very easily. Two general types of warm air heating systems —
gravity warm air and winter air conditioning — can be operated efficiently with
any of the popular fuels, gas, oil, or coal.
Gravity Warm Air Heating
This is the simplest type of warm air heating. It operates on
the principle that warm air is lighter than cool air. The burn-
ing fuel in the furnace warms the heating element. Air passes
around this heating element. When warmed, the air rises
through ducts and enters the various rooms of the home. The
cooler air in the room is heavier and close to the floor, where
it enters return air registers and is conveyed to the furnace
Gravity warm air heating systems can be either manually or
automatically fired. The American-Standard line of gravity
warm air equipment includes units to provide comfortable,
efficient heating for any size home.
Winter Air Conditioning
In addition to heating your home to the highest levels of com-
fort, American-Standard Winter Air Conditioners provide
bonus service for your health and comfort by conditioning
the air. This conditioning includes filtering, humidifying, and
circulating air. The circulating air passes through efficient
filters which remove dust and dirt. This clean air is heated
and enters the plenum chamber where moisture is added to
provide the proper degree of humidity. From there, the air is
forced by a powerful, silent blower through the ducts into the
rooms of your home. The constant duty type motor is espe-
cially suited for continuous air circulation — the popular trend
in home heating.
A final advantage offered is the use of the blower alone for
circulating fresh, cooler night air throughout the home dur-
ing the summer season. You can enjoy winter air conditioning
with either manual or automatic firing, and with any fuel.
GAS FIRED WINTER AIR CONDITIONERS
Designed and engineered solely for gas firing, American-
Standard gas fired winter air conditioners operate with de-
lightful efficiency and dependability. These outstanding units
deliver all the comforts of winter air conditioning — plus pre-
cise temperature control and completely automatic perform-
ance. Once you've set the room thermostat at the temperature
you desire, the Winter Air Conditioner does the rest.
Jackets distinctive in new Forge Red finish on all American-
Standard Winter Air Conditioners allow them to be installed
in any setting with complete harmony of design and color
scheme. The quiet, clean operation and minimum space re-
quired for tliese units make them ideal for installation in
activit}^ areas, such as laundries, utility rooms or game rooms.
American-Standard gas fired winter air conditioners are avail-
able for burning natural, manufactured, mixed, liquefied
petroleum and LP-air gases witli the highest degree of effi-
cienc) . The) comply with National Safety Requirements and
are approved by the American Gas Association.
THE WYANDOTTE is a high-boy unit especially
designed for installation in closets, alcoves, or utility
rooms of small homes and apartments. Attractive in
both design and appearance, it features construction
details similar to the Seneca.
THE SENECA is a moderate price unit available
in sizes for small and medium homes. It features a
copper-bearing steel heating element with a cast iron
ribbon type burner. Closely woven filters clean the air.
Precision controls make operation entirely automatic.
Handy place for work, play or storage
any season of the year is the basement
which contains the clean, automatic
Mohawk Winter Air Conditioner.
THE MOHAWK is a high quality cast
iron unit of outstanding beauty to provide
deluxe service in small, medium and large
homes. The durable cast iron heating element
and the cast iron burner with high tempera-
ture alloy ribbons assure long, trouble-free
service. Precision controls and a quietly op-
erating double-inlet blower provide positive
temperature control and air circulation. Effec-
tive filters remove dirt and dust from the air.
OIL FIRED WINTER AIR CONDITIONERS
All the heat you want with the least possible fuel consumption
is tlie story of American-Standard oil fired winter air condi-
tioners. Arcoflame Burners work in perfect coordination with
the conditioners to provide most efficient fuel combustion and
The powerful, silent blowers incorporated in all American-
Standard Winter Air Conditioners circulate the warm, humidi-
fied air positively and evenly throughout the home. The burner
responds quickly to demands from the room thermostat,
turning on or shutting off instantly. Entire operation is fully
automatic. Blower motor does not interfere with radio or
television. These oil fired winter air conditioners, in their
trim, easily cleaned Forge Red jackets, are suited for attrac-
tive installation in any surroundings. Arcoflame Oil Burners
are listed by the Underwriters' Laboratories, Inc. for No. 1
and No. 2 grades of domestic fuel oil and comply with Com-
mercial Standards CS-75,
The Westmoreland is a deluxe basement type
unit for medium to large homes. It features a rugged,
durable steel heating element, correctly propor-
tioned and designed exclusively for oil firing. Double
inlet type blower provides large air circulation capac-
ity. Attractive Forge Red jacket enhances basement
Utility room usefulness and convenience is at its
highest with theff inter glo Winter Air Conditioner
requiring so little floor space for its operations.
The Winterglo is a favorite for
utility room or alcove installation in
small homes and apartments. It has
a compact, efficient welded steel heat-
ing element using a high temperature
steel combustion chamber. Less than
five feet liigli, it requires slightly
more than four square feet of floor
space. When furnished with Arco-
flame Oil Burner, Winterglo is listed
by Underwriters' Laboratories, Inc.
The Winterway provides supe-
rior heating comfort for small to
medium homes. Heating element of
welded steel construction with wrap-
around radiator is proportioned to
eliminate hot and cold spots for long
life. Arcoflame Burner operates with
utmost fuel economy. The graceful
proportions of the distinctive Forge
Red Jacket make the Winterway a
popular addition to any basement.
HAND FIRED WINTER AIR CONDITIONERS
The Arlington "Square'
All of the many benefits offered by
winter air conditioning can be en-
joyed with the coal hand fired unit
of your choice. These winter air
conditioners, like the AUerton for
small to medium homes or the
Cliffdale for larger residences, pro-
vide the clean healthful warmth
true comfort demands. Sturdy all-
welded steel heating elements mean
highest economy and real depend-
ability. Smartly styled Forge Red
jackets make these units an asset to
any basement. Blower can be in-
stalled on either side.
WARM AIR FURNACES
The comfort you get from a gravity warm air heating
system depends to a high degree upon the quality of
the furnace used. The quality furnaces in the com-
plete American-Standard line perform an outstand-
ing heating job with top efficiency and economy. The
Arlington "Square" in its distinctive Forge Red
jacket is ideally suited for any type basement. Cor-
rectly proportioned in every detail, it is a truly
modern steel furnace for small to medium size homes.
The Clifton is typical of the lower priced furnaces
available for installations where appearance is not
so important. It is a durable steel unit, quality built
to offer the best in heating comfort at minimum cost.
Other furnaces, both cast iron and steel, are also
available. Like the hand fired winter air conditioners
above, all of these units may be readily converted
at any time to automatic firing with oil, using the
Arcofiame Oil Burner, with gas, using the Stanflame
Conversion Burner, or with stoker fuel.
GAS FIRED WARM AIR FURNACES
Designed solely for gas firing, the American-Standard Fur-
naces on this page offer completely automatic heating with
low operating cost and moderate first cost. They incorporate
all advanced features in the design and engineering of gas
fired gravity furnaces, providing complete safety of operation
and highest efficiency in fuel combustion and heat transfer.
American-Standard gas furnaces comply with National Safety
Requirements and are approved by the American Gas Asso-
ciation. They burn natural, maimfactured, mixed, and lique-
fied petroleum and Butane-air gases.
The Blower-Filter Unit can be
installed with any type gravity fur-
nace to provide forced circulation of
clean, warm air. Filters remove dust
and dirt from circulated air. Rubber
mounted blower and motor operates
quietly and efficiently. Motor does not
interfere with radio or television.
The Navaho is a modem unit for small
homes which can be effectively heated from
a centrally located warm air oudet. Sturdy
and compact, only 271/^" deep, it can be
easily and quickly installed in basementless
homes. The Navaho is available with either
flat floor grille or with a dual-wall register
for directing heal into two separate rooms.
The Shawnee is a compact,
fully automatic, highly efficient
steel furnace for small to medium
homes. It occupies minimum floor
space (3' x 3' 7" for the largest
size) and is ideally suited for in-
stallation in any type siuround-
ings. It is enclosed by the sturdy
Forge Red jacket which harmo-
nizes with any decorating scheme.
SUMMER AIR CONDITIONERS
Summer comfort cooling is equally as important as
winter heating when comfort is measured on an all-
year basis. And the modern summer air conditioner
assures luxuriously cool comfort in hot weather by
gently circulated mechanically cooled and dehumidi-
fied air throughout the entire home. As dependable
and simple in operation as your refrigerator, an
American-Standard summer air conditioner has a
tried and proven completely hermetically sealed
cooling system, tested and sealed at the factory.
Installed quickly and easily, in existing as well as
in new homes, your summer air conditioner uses the
same ductwork as your forced warm air heating
The Mayfair is a self-contained
residential summer comfort cool-
ing unit that offers quiet com-
pletely automatic operation.
Handsome in its Forge Red
jacket, it features a 2-horsepower
refrigeration system and exclu-
sive two-step control for greatest
flexibility and operating econ-
omy. A five-year protection plan
on the hermetically sealed refrig-
eration circuits furnished with
each unit is proof of dependable,
Super-clean air throughout the home is now no longer a dream
but a comforting reality if you have a residential air conditioning
system. For the complete American-Standard line includes the very
latest in electronic air cleaners — smart, modern, compact units
designed for easy installation in the return air duct of any winter
or summer air conditioning system. Electronic filtering means
cleaner rooms, draperies and furniture, fewer cleaning bills, less
depreciation to interior decorating, fresher indoor air, greater
comfort, a more healthful home atmosphere. Your electronic filter
uses about as much electricity as a 50-watt light bulb.
The Magne-f liter is a dry type
electronic air cleaner that traps
even the smallest particles of dust
and dirt. Finished in Forge Red, it
has Hght, sturdy disposable filter
cells as collector elements, con-
tinues to filter the air even if elec-
trostatic action is interrupted.
Made in sizes to meet all residen-
tial air cleaning requirements.
Year 'Round Residential
Air Conditioning System
Both the Mayfair Summer Air Conditioner and
the Magne-filter Air Cleaner may be installed with
a quality winter air conditioner Hke the Seneca,
as shown below, to provide the ultimate in comfort
all through the year.
for Boilers > Winter Air Conditioners ■ Gravity Warm Air Furnaces
Enjoy gas heating at its finest when you
convert with a Stanflame Conversion
Burner. It is easily adaptable to almost
any type of heating unit and installation
requires only a few hours. The Stanflame
is easy on fuel, long on heat production.
It burns all gases including liquefied
petroleum gases. Operation is com-
pletely automatic. The Stanflame is fin-
ished in Forge Red, harmonizing with
the design and finish of most boilers,
winter air conditioners or furnaces. The
Stanflame is listed by the American Gas
Automatic oil heating is a real joy
when the Arcoflame Oil Burner
takes command. Engineered for
dependable, fuel-saving perform-
ance, the Arcoflame burns -with the
famous sunflower flame which gets
the utmost heat from fuel con-
sumed. There is a model for most
makes of boilers, winter air condi-
tioners and furnaces. Listed by
Underwriters' Laboratories and
complies with Commercial Stand-
Automatic Gas Water Heater
Hot water comfort is a fact, not a fancy, when
you have a Budget Water Heater in your
home. Quick recovery keeps the storage tank
full of heated water, and thermostatic opera-
tion assures the temperature you desire. The .
Budget is made in 20, 30 and 40 gallon models
to meet most home requirements. Jacket is
finished in gleaming white enamel. Factory in-
stalled magnesium anode for added resistance
to corrosion is available if desired. The Budget
is approved by the American Gas Association
for practically all types of gas.
MODERNIZE NOW... on a
Convenient Time Payment Plan
There's no need to do without the comforts of niodern heating or
plumbing just because you can't pay in full right now. Your local
American-Standard retailer can arrange to finance your moderniza-
tion plans for you. And you can buy now with no down payment-
with three full years to pay.
This plan was set up specifically to lielp you. You don't have to
undergo endiarrassing credit investigations and no co-signers are
required. The entire matter is handled quickly and confidentially
by your local retailer. He'll be glad to answer any questions you
have about the matter.
So there's no need to delay longer. See your American-Standard
retailer today and get started on your heating and plumbing
FOR MORE INFORMATION . . .
If you Avould like more information about an American-
Standard product shown in this book, or desire some
heating or plumbing item not shown, see your local
American-Standard retailer. He knows the answers to
your questions. In case you cannot easily visit your
dealer, write to American Radiator & Standard Sani-
tary Corp., at the address below nearest you or P. 0.
Box 1226, Pittsburgh 30, Penna. Your inquiry will
receive prompt attention.
LOCATIONS OF AMERiCAN-^Jtandard SALES OFFICES
ATtANTA— 717-101 Marietta St., N. W., Atlanta 3, Ga.
BALTIMORE— 2315 St. Paul St., Baltimore 18, Md.
BOSTON— 515 Park Square BIdg., Boston 16, Moss.
BUFFALO— 1807 Elmwood Ave., Buffalo 7 , N. Y.
CHICAGO— 816 5. Michigan Ave., Chicago 5, III.
CINCINNATI— 704 Race St., Cincinnati 2, Ohio
CLEVELAND— 850 Hanno BIdg., Euclid Ave. & B. 14fh St., Cleveland 15, O.
DALLAS— 512 Cotton Exchange Bidg., Dallas 1, Texas
DENVER— 720 U. S. National Bank BIdg., 817-17th St., Denver, Colo.
DETROIT— Suite 1426, Maccabees BIdg., Detroit 2, Mich.
JACKSONVILLE— 203 Hildebrandt BIdg., 306 W. Adams St., Jacksonville, Fla.
KANSAS CITY— Suite 503, National Fidelity Life BIdg., Kansas City 6, Mo.
LONG ISLAND — Chamber of Commerce BIdg., 39-01 Main St.,
Flushing 54, L.I., N. Y.
LOS ANGELES— Suite 672, Occidental Life BIdg., Los Angeles 15, Calif.
FORM NO. 904 500M 10-50
MILWAUKEE— Suite 1011, Maiestic BIdg., Milwaukee 3, Wis.
MINNEAPOLIS— 410 Essex BIdg., Minneapolis, Minn.
NEWARK— Suite 206, Industrial Office BIdg., Newark 2, N. J.
NEW ORLEANS— 451 The Lee Circle BIdg., 1040 St. Charles Ave.,
New Orleans 13, La.
NEW YORK— 50 W. 40th St., New York 18, N. Y.
OMAHA~-525 Sunderlond BIdg., 403 S. 15th St., Omaha, Neb.
PHILADELPHIA— Broad St. Station BIdg., Philadelphia 3, Pa.
PITTSBURGH — 501 Bessemer BIdg., Pittsburgh 22, Pa.
RICHMOND— 718 Central National Bank BIdg., Richmond 19, Va.
ST. LOUIS— 905 Continental BIdg., St. Louis 8, Mo.
SALT LAKE CITY— 1108 First Security Bank BIdg., 79 S. Main St.,
Salt Lake City 1, Utah
SAN FRANCISCO— Suite 708, Sharon BIdg., San Francisco 5, Calif.
SEATTLE— 816 New World Life BIdg., Seattle 4, Wash.
SILVER SPRING — Eig BIdg., 8641 Colesville Rd., Silver Spring, Md.
LITHO.IN U.S. A.